They offer a large variety of pizza by the slice. Michael Franzese was a high-ranking member of the Colombo mob, one of New York’s most notorious mafia families. Apr 25 No Comments michael franzese store. “I never loved him any less nor did he love me any less. Yesterday, Franzese was in New York seeing potential investors for next-stage financing for Slices, but wouldn’t spill any beans about who they were, or at least let me bug the meeting. They’ll try and trick me, and I’ll pick out what I believe is best and I’ll reverse it and blind-test them.”, A Slices' Margherita. ️ “I flooded the gates. He joins the podcast to share stories about his time as a mobster and to discuss his newest business, Slices, an upscale pizza franchise. “I’m not gonna touch that guy,” Michael says he told the prison’s chief lieutenant, Henry Navarra, after he was called into his office. Italian Sausage & … I suggested to him that his Domino’s pies might not make it in a market like New York, where great pizza was as ubiquitous as the Italians who were creating it. As Michael recalls it, “I said, “Tony, look bro, I’m gonna be perfectly honest with you because I know good pizza and if it doesn’t cut it, it doesn’t cut it.” He and Cammy took a few bites. The slices are at room temp and then when you place your order they warm it for you in the oven. In 1999, he was preparing to sell 50% of it for $70 million to the now-defunct Blockbusters, whose execs wanted to sell his pizza in their video-rental stores. He had plenty more going on, as well — car dealerships, nightclubs, a contractor company, a Lear jet and helicopter, movie production companies, insurance frauds, a loanshark operation, a sports agency — so much, in fact, that the feds set up a Michael Franzese Task Force. Duration: 00:33:14. michael franzese store. On the labor part of Riviera’s concept, he maintains that his franchisees can operate successfully with three employees (and maybe a fourth available as a backup if needed), keeping labor costs to 20% of revenue. Michael Franzese speaks to student-athletes at the … 5.0 (214) 1741 Westcliff Dr. Newport Beach, CA 92660. ... (Right-to-left): Michael Franzese (thumb up), his wife Cammy, and Tony Riviera, inside a Slices ... pizzeria in San Francisco. “We use red spring flour that is made in Naples, and the dough we make is a very wet high-hydration recipe that is fermented for 72 to 96 hours, using very minimal yeast,” Tony says. The staff is friendly and are good at what they do. Yeah, that's why. At age 68, Franzese is now taking his remarkable journey to the next logical step — cooking up a tomato sauce that ought to shame the Domino’s and Pizza Huts of the world into pleading with this ex-capo for mercy. “My father was a master baker in Brooklyn, so I understood the bread-baking process better and different techniques better than most people.”. After all, he was an amateur boxer in his Brooklyn days.) Slices USA. (His father approved a hit on him at the time.) Offended by that inconvenience, fellow Lucchese associate Tommy (Joe Pesci) plunged a large kitchen knife into the guy’s chest four times to try and finish the job. ... Our original pizza made with red sauce and creamy mozzarella. “It’s the worst thing you can do to bread.”. You know I’m sworn to secrecy on that, too, right?” (Oh, great. Leases were signed last week for two more — a combo store/franchisee training center in Los Angeles, and a store in Newport Beach that will be run by Franzese’s 30-year-old son, Michael Jr., a culinary chef who will also serve as a regional operation director. “And that you can’t always be a victim, that people will turn on you on a dime, and if you spend half the time trying to live your life straight versus choosing a life of crime, it will be easier.”, In 1995, he created a pizza franchise he named Tony Maroni’s (after a childhood pre-mob nickname), grew it to 58 stores, most of which were franchises, and announced plans to have 500 within seven years. They believe that their system will enable franchisees to be far more profitable than others in the pizza universe, so long as they follow the system they’ve designed, don’t cut corners, and don’t do anything unethical. Chris Barrett, leans back in the executive seat of a private jet. We like to say we are the Air Jordan of pizza — it’s that light. I brought in several pallets of different flour from all over the world — at 65 bags per pallet. Yet, I have to admit - Slices and their rectangular slices had me so curious! Slices specializes in Sicilian-style pies made with imported flour and tomatoes, which are baked in a steel pan and cut into squares for serving. $2.50 Delivery. Who’s going to provide protection to Slices,” I joke. (415) 872-9424 Website “My dad and I did repair our relationship,” he says. Hours: 11AM - 6PM. But the deal went into a three-year period of limbo when their parent, Viacom, decided to try and spin off Blockbuster into a separate public company. And the meatballs? Blog. 4.9 (83) 4507 W Coast Hwy. The SF location is in the original Marlow spot on Townsend. So I said, ‘Okay, pop!’ We had a special, silent bond between us. Bathroom was very clean and modern. I wanted to try it out and was blown away. From left: Surveillance photo of father-and-son John Franzeses (2005); John Franzese … He was also involved in what became known as the “payola scandal” in the record industry, in which radio DJs were paid cash bribes to play certain songs. Slices specializes in Sicilian-style pies made with imported flour and tomatoes, which are baked in a steel pan and cut into squares for serving. We call it cento per cento Italia – 100% Italian.”. ), On a chilly, shades-of-gray morning in November, I drove to JFK Airport to pick up Michael Franzese, a former capo of the Colombo mob — one of the famed five New York mafia families. Slices is a great pizza place. But this yelp ain't about a great pizza. Two years ago, Riviera invited Franzese and his wife Cammy to San Francisco to taste an early version of a Slices pie. After hearing a lot about their formula and sampling the merchandise, and given Franzese’s lifelong acumen for making big dough (not to mention having the energy level of a man half his age), you don’t want to place any street bets against these guys. At least he retains his deep voice and Brooklyn dialect, but, disappointing to me, he no longer uses any swear words. We tend to order more than one sheet, just so we have leftovers the next few days. “That’s a good question,” he says, not missing an attempt by a reporter at humor. He has also parlayed his past into a brand — complete with books, a documentary, and motivational speeches to businesses, schools, churches. Two years ago, Riviera invited Franzese and his wife Cammy to San Francisco to taste an early version of a Slices pie. Order Online They got closer in 2014, when Riviera hosted a party at one of his LA restaurants for the premiere of “God the Father,” a docu about Franzese’s spiritual transformation. When Sonny Franzese died last month at age 103, he was the last living remnant of the New York Mafia from its heyday. Please contact the business directly to verify hours and availability. I must admit I wanted to try this place if only for the fact that one of the founders is Michael Franzese, made man currently retired from his job as capo for the Colombo crime family. “I would have,” he said weeks later, from his home in Orange County, California. It’s a meatball recipe I’ve worked on for well over 40 years.”, At one point, Tony dropped his guard and named most of the ingredients he uses in those meatballs, but when I phoned him to fact-check, he requested I not print them all. We use black steel pans imported from Rome and the pizza is baked in them at high temperatures. Following a lengthy prison sentence, he decided to walk away from a life of violence and crime. Episode 6: Heartwarming Pizza … In terms of quality, Slices surpasses the old Tony Maroni’s in its ingredients. In part that’s due to rising rents, which too often compel pizzerias to lower costs with lower-quality ingredients. We owned the neighborhood. Spaccio Italiano. “One at the register, two in the kitchen. Newport Beach, CA 92663. “Cook the pasta, not the books,” he instructed budding entrepreneurs in a hardback he wrote in 2009 called, “I’ll Make You An Offer You Can’t Refuse: Insider Business Tips From a Former Mob Boss.” He expects to announce a podcast and TV series soon, and he’ll be hosting a stage musical, titled “A Mob Story,” that is scheduled to open in late May on the Vegas Strip. But he feels compelled to lecture and mentor kids in various institutions. Michael got to work immediately, ambushing one of the brothers in a parking lot. Of course, it didn't hurt that the photos of their pizzas looked pretty good on Yelp, but I'd be lying if I said the shape just had as much to do with it. “Oh boy, I’ll have to wear a different hat and protect myself at that point.” He recalls personally having a stake in only one pizzeria during his mob days that he named Sonny’s Pizza in honor of his dad. You know, the night I got made in 1975, it was at El Doro, Anthony Colombo’s catering hall in Brooklyn. We are ridiculously committed to creating the most amazing, tastiest, most colorful pizzas in the neighborhood. Eugene “Boobsie” Castelle, a Staten Island man and reputed soldier in the Lucchese organized crime family, and Daniel “Shrek” Capaldo, a Staten Islander and alleged Colombo crime family soldier, were both arrested in 2018 and 2019, respectively. I’ll tell you what was wrong: If a mob boss was ever visiting a psychiatrist, he’d be in the trunk of his car by the end of the week along with the psychiatrist.”, During our drive into Brooklyn a few months ago, Franzese said that the Greenpoint section, where he lived as a kid, has changed so much that it doesn’t feel like it was ever home. The sauce tastes like ketchup… This is an imitation of pizza.”), Slices doesn’t have that problem. Our love was strong until the day he passed. Case in point: The successful Blaze and MOD Pizza chains, in what is known as the “fine casual” sector, designed with atmospheres that customers are expected to hang around in. (His father, former underboss and enforcer John “Sonny” Franzese, who died last month at age 103, was one of the most feared mob leaders ever to walk the city’s streets.). "I blind-taste everything," says Riviera. We are ridiculously committed to creating the most amazing, tastiest, most colorful pizzas in the neighborhood. I got the meatball sandwich and it was the best one I've ever had. And that’s what I’ve done successfully.”, How is that even possible? And it ran really well with very little adjustments at all, except to have more product ready to go. In terms of bad-guy branding, the 465-store faux-named Godfather’s Pizza chain, marketed as “A Pizza You Can’t Refuse” (yeah right) has its roots in, ummmm, Nebraska? Order Online. We tend to order more than one sheet, just so we have leftovers the next few days. (Right-to-left): Michael Franzese (thumb up), his wife Cammy, and Tony Riviera, inside a Slices ... [+] pizzeria in San Francisco. “I spent eight years in prisons. Slices has been one of our favorite places to order pizza from for some time now. Cocksucker." Can this thing of theirs actually take off? Of that I am certain!”, Our conversations at one point drifted (of course) to “Goodfellas,” which Franzese praises for authenticity, with at least one exception when it comes to food: The scene where the mobsters are in prison drinking good scotch, while cooking up an elaborate meal of steak, pasta and freshly delivered lobsters — and lounging around in what looks like a spacious private apartment that was free of guards. Many fast food franchisees hover around 30%. Any idiot can make it.”, To prove the concept, Riviera says he gave away flyers for free pizza before the opening of the San Francisco store, without telling his staff. But unlike Michael, Tony never became a made member. Newport Beach, CA 92663. (Right-to-left): Michael Franzese (thumb up), his wife Cammy, and Tony Riviera, inside a Slices ... pizzeria in San Francisco. It wasn’t always that way. He’s teamed with Tony Riviera, a 62-year-old former Colombo associate who quit working for the family in 1989, and built a career in Seattle and other places on the West Coast as a renowned restauranteur (and also speaks to audiences of troubled kids.) Slices has been one of our favorite places to order pizza from for some time now. By The Slice Pizza in Newport Beach with Fastest Delivery. … The Pizza Bakery. “I tell them about the gang life in Brooklyn, and get them to understand that the life is not as glorious as you may think,” says Tony. “We bring that flour to life, and that creates tremendous air pockets. “I’m literally blindfolded and my staff knows they have to feed me — whether I’m tasting an olive or a tomato. (www.mideastdig.com) Spoiler alert: Too many mafia/pizza clichés, double entendres, and the like (but how can a reporter resist? (415) 872-9424. Of course it was a little different in that, although I don’t consider myself a member of the life any longer, my dad said my oath was forever. Frank Sinatra kissed Sonny’s ring many times in public, and his ill-gotten gains funded … And we did it with three people. “See how many people are running around like chickens without heads? That was then: Michael Franzese (in tuxedo) in 1982 with mob associates in his crew at the time. Michael Franzese (born May 27, 1951) is an American former New York mobster and caporegime of the Colombo crime family, and son of former underboss John "Sonny" Franzese. staff knows they have to feed me...They'll try and trick me. $ • Pizza, Chicken Wings, Salad. (Don’t get excited; not the Michael Corleone-type kiss.) “Let Mikey be the gangster, I’ll be the pizza man,” he says with a laugh. Hours or services may differ due to COVID-19. Nonetheless, many of his relatives disowned him, and his father approved a family hit on him, just for having quit. His most lucrative enterprise was a gasoline bootlegging scam that defrauded the federal government out of gasoline taxes — by utilizing a daisy chain of Panamanian shell companies. Unfortunately, although Hill signed on, he kept losing his mind and Lane ended up whacking him. Entrepreneurs; Startup & Funding; Science; Technology; Entertainment; More. Riviera and Franzese served in different Colombo family crews, both of which reported to Michael’s father, Sonny. The first Slices franchise, to open in San Mateo (south of San Francisco), was sold in January. “Tony talked with me about the food and the operation. “You’ve been to Eataly [a 40-store chain of Italian-style food halls],” he says. Closed. The variety ranges from simple pepperoni to more fancy pizza slices like bbq brisket. Everything we did, we ate afterwards. “Okay, I’m in,” he said. Put slice of pizza on the radiator and you too will have a hot lunch,'" Judge Judy said. Newport Beach / Los Angeles / San Francisco / Foster City www.slicesusa.com. In 2005, launched Project Klebnikov, a global media alliance committed to shedding light on the Moscow murder of Forbes editor Paul Klebnikov and to furthering the investigative work that Paul began there. Preparing for a rollout that never came, and because he was tied to a ‘no-shop’ clause (which prevented him from selling to anyone else — “Hollywood Video wanted to buy us for $100 million”), Tony ran out of money and filed for Chapter 11. “He’s got nothing on me. A feared enforcer and dictatorial head of the Profaci (later Colombo) family, he knew where all the bodies were buried, so to speak, and may have had inside knowledge on the JFK assassination. As for Michael, despite massive pressure from the feds, he refused to rat on anybody in order to reduce his own prison time. In the midst of the coronavirus outbreak, three remarkable individuals in the pizza world share how they are having a positive impact on their communities. (Also projects for BBC News, CNN, Fast Company, FoxNews.com and PBS.) (First, a full disclosure: These guys don’t scare me, so my review is 100% reliable.) More than 20 major journalism awards — including George Polk (twice); Overseas Press Club (twice); Gerald Loeb; National Magazine Award; Daniel Pearl; Conscience-In-Media Award — on subjects ranging from terrorism in Pakistan to counterfeiting in China; from corporate wrongdoing on Wall Street to the Russian mob in Siberia. Our olive oil is from Sicily. My grandfather opened a corner bakery in Greenpoint when he came here from Naples in the early 1900s.”, Michael plans to open a Slices in Greenpoint one day and “bring the Franzese name back to the town we originally settled in. Obviously some secrets he’s not going to tell me.”, “Mmm, hmm. Ridiculous, I know, but I had to check it out for the sake of Yelp! And what happens? Seated on far right: late Colombo gangster Larry Iorizzo, who became a federal informant three years later — and testified against Franzese. Michael can play along because he quit La Cosa Nostra (”this thing of ours”) 25 years ago, the first time a high-ranking member simply walked away from his blood oath — and lived to tell about it. Pizza, of course, is a crowded marketplace dominated at the top by the Domino’s, Pizza Huts, Little Caesars and Papa John’s of the world – known as QSRs (Quick Service Restaurants) — that seem devoted to a lifetime of committing crimes against flour, cheese and sauce. They were friends in their Brooklyn days, and saw each other from time to time over the decades. Did the Colombo family own pizza parlors? Hours: Reachable at. (While he wasn’t actually “the boss,” he had a crew of hundreds of soldiers and associates who reported to him.). ", one day and “bring the Franzese name back to the town we originally settled in. It’s just painless. The first company-owned pizzeria opened in San Francisco a year ago and is typically packed. From 1982-2004: staffs of Forbes, Time and Fortune magazines. Now it’s like the League of Nations. Its felony: Employing enough cheese to choke a real gangster to death. I am definitely coming back and have shared my positive experience with friends of mine. Our ovens, which are run by computers, are handmade in Venice. This obviously doesn't need to be said, but clearly, the shape of a pizza slice has absolutely nothing to do with how it tastes. Riviera says he’s reviewing 30 more applications, and the boys have big ambitions: 500 franchises in five years and an IPO. Best tools for bloggers NEW The tools and … New York Style Pizza. That’s how it went down. Following a lengthy prison sentence, he decided to walk away from a life of violence and crime. It's about the importance of customer service, and not just the type dreamed up by out-of-touch marketing executives. He quits the mob, reveals a ton of secrets about ‘the life,’ but now he’s serving up omertà on the menu. Critiques Franzese: “You can’t argue with success, people loved it, so I have to go along and say it was great. 4.3 - 105 votes. Moreover, he recently formed Wiseguy Entertainment, in a partnership with Australian entrepreneur Tibor Vertes, who once founded a gaming and entertainment company that traded on NASDAQ. (In 2009, the president of the chain’s U.S. operations woke up to say what most New Yorkers knew decades before: “The crust tastes like cardboard. But he marched right in, proving skeptics wrong, and perhaps even helped lower the city’s standards with his blizzard of outlets. “It used to be all Italians. (Full bio at mideastdig.com and richardbehar.com) For speaking engagements: Washington Speakers Bureau. Michael Franzese Jr @franbleez2. Best of ClickBank; Business. “Wiseguys know good food,” Michael wrote in a text message, demonstrating how he plans to use his mobster past to market the franchise chain. But this yelp ain't about a great pizza. In the end, his rap sheet included 17 arrests, five criminal trials, and eight years in prisons. Stacked high on the seat next to him are Stoned Gourmet Pizza boxes, the logo printed in kelly … "Gives 'em a slice of pizza. And we probably made and threw out close to 1,000 of those bags before I settled on a recipe.”, There’s more: He imports his tomatoes from Campania, “all hand-selected from the crops we see coming in and processed according to our specifications. Also key to the recipe: Riviera’s experience developing restaurant concepts — he’s owned and operated over 100 joints through the decades, from a 58-store pizza chain (40 of which were franchises), to trendy food halls, steakhouses, even Canada’s first burrito chain. Michael Franzese (narozený 27 května 1951) je americký bývalý newyorský mafián a caporegime zločinecké rodiny z Colomba a syn bývalého poddůstojníka Johna "Sonnyho" Franzeseho .Franzese byl zapsán do preventivního programu na univerzitě v Hofstra, ale poté, co byl jeho otec v roce 1967 odsouzen k 50 letům vězení za bankovní loupež, vydělal peníze pro svou rodinu.Nakonec pomohl … Goat Hill Pizza - 171 Stillman St, San Francisco, Casey's Pizza - 1170 4th St, San Francisco. At its height, he estimates that he and his partners, which included Russian mobsters, were selling 500 million gallons of fuel a month, and that he was personally pocketing up to $8 million a week. 5% Off Online. “With Slices, I have a great concept that I think the world’s gonna love,” he says. (Witness intimidation, to be sure. He started "abusing" him, Catapano later recalled, although it's unknown whether the abuse was physical, verbal, or both. — a caporegime who was being groomed at one point to be the godfather today enjoys sending happy faces – sometimes super-endearing ones that blow a tiny red-hearted kiss. We’d only just met and I didn’t know if he’d find it funny. 330 Townsend St, San Francisco. Two years ago, Riviera invited Franzese and his wife Cammy to San Francisco to taste an early version of a Slices pie. He joins the podcast to share stories about his time as a mobster and to discuss his newest business, Slices, an upscale pizza franchise. ), “Journalists have ways of making guys like you talk.”, The men shipped me two frozen pies and a package of Sicilian-style meatballs. Technology allows us to do a tremendous amount of pizza that all come out perfect in a very simplified way. That statement signaled the start of Michael’s transformation from a crime lord to a servant of the Lord. (Historically, pizzerias were popular enterprises for mobsters, given that they were cash businesses.) Michael Franzese was a high-ranking member of the Colombo mob, one of New York’s most notorious mafia families. $3.00 - $3.50 Delivery. Three hours before his most recent arrest, the Pizza Pusha, a.k.a. Michael Franzese was a high-ranking member of the Colombo mob, one of New York’s most notorious mafia families. Unfortunately, that didn’t come to pass. As Michael recalls it, “I said, “Tony, look bro, I’m gonna be perfectly honest with you because I know good pizza and if it doesn’t cut it, it doesn’t cut it.” He and Cammy took a few bites. All Rights Reserved, This is a BETA experience. My father would like that.”, I'm the Contributing Editor, Investigations, for Forbes magazine — and writing a book about Bernard Madoff, to be published by Simon & Schuster. I'm also the Editor of Mideast Dig, a global, nonprofit investigative media outlet that gets it right about Israel and the entire Middle East — and refuses to pull its punches. Very personal. ", So the trick is to beat and torture the crew? “In fact, they were all excited as to ‘Hey, this is great.’ These people are very loyal to me, and I said ‘Look, I believe I could make all you guys pretty wealthy.’ Customers walk out saying, ‘This is the best pizza I’ve ever had in my life.’ We also sell meatballs [$9 an order], and everyone just walks out with their jaws dropping. Reachable at rbehar@forbes.com. So after everything we do, we go and eat. In 1984, I flew to Ann Arbor, headquarters of Domino’s, to write a profile for Forbes magazine of Tom Monaghan, a onetime homeless kid whose franchise chain was the fastest-growing in the country. 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